McDonald's

Project purpose

McDonald’s Restaurants Ltd invests in the region of £30 million a year on its in-house training programme developed to help staff at all levels to develop and progress.  In 2008, McDonald’s achieved awarding body status and its decision to become involved in the Qualification and Curriculum Framework (QCF) has allowed the organisation to take forward its in-house training by developing and awarding its own nationally recognised qualifications as well as externally awarded qualifications

Project approach

McDonald’s in-house training is available to all of its 85,000 UK employees.  It has a strong on-the-job focus with intensive restaurant based programmes that allow employees to work alongside experienced staff to learn the ropes, developing their competence and confidence.  For example, Trainee Managers complete a 20 week restaurant training programme including essential skills in finance, marketing, human resources as well as the day-to-day running of the restaurant operation.  They also attend residential courses at regional training centres and the company’s European centre for excellence in London.  Following initial training they take on the role of Assistant Manager with responsibilities across business activities including recruitment, stock control and people management.

Key benefits and impact

• McDonald’s accredited its first award in 2008: a level 3 Diploma in Shift Management.
• In 2010, 12,000 employees gained nationally recognised qualifications with the company and this figure will rise to over 20,000 in 2011.
• As a result of the training and qualification programmes, McDonald’s finds it easier to attract, recruit and retain high quality employees.
• McDonalds will create 10,000 apprenticeships per year from 2011 and the McDonald’s Apprenticeship Programme was graded 2-Good by Ofsted in 2010.
  
  

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